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Our Mission

To raise awareness of stillbirth prevention initiatives among the public and professionals, and to campaign for evidence-based changes in policy and practice to help save babies’ lives.

Since 2012, we’ve distributed 2.3 million Wellbeing Wallets and Pregnancy Passports to expectant parents – helping to save over 1,500 babies’ lives every year.

Latest News

  • Maternity Services Closure in North Devon

    When a Maternity Unit Closes Its Doors, Families Pay the Price: What North Devon Tells Us About the State of UK Ma...

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  • Thirlwall Inquiry Report Published

    Thirlwall Inquiry Report Published: MAMA Academy Calls for Urgent Action on Neonatal Safety The final report of th...

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  • MBBRACE: The 2026 Maternal Mortality Report

    MAMA Academy Responds to MBRRACE-UK 2026 Report: Maternal Deaths Stall as Inequalities Deepen MAMA Academy, the UK...

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Save a Little Life Today

Your kindness keeps babies safe

We’re a small charity with a big reach. Every donation goes straight into the tools, research and awareness work that helps babies arrive safely.

Make A Donation

Babies Saved

  • Harriet

    “When I noticed my baby’s movements had slowed, I nearly talked myself out of getting checked. But the message...

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  • Baby Noble

    Would just like to thank you for the advice wallet that we were given when my wife was pregnant. It helped us deci...

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  • Robert

    “I just wanted to share a huge thank you for producing your amazing maternity note wallets as I strongly believe...

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